How did you arrive at running this business?
I saw the opportunity to help companies increase their online exposure and search engine optimization through video. In the past, video was too expensive for small and medium sized businesses, but it is such an essential tool for companies to give them a competitive advantage and win more business. So, we entered the market with attractive pricing, extensive branding knowledge, and top notch production values to help companies grow.
What do you have a knack for?
Envisioning what a company, or brand, could be and helping them on their way.
What’s the one problem you are best at solving for your clients?
Identifying their marketplace and creating content that is acutely targeted at that.
What’s your favorite routine?
Waking up, walking my yellow lab, Kidd, and grabbing a soy latte.
Jack Lane is the owner and executive producer of his own Chicagoland media & productions company. Jack and his team have produced over 400 videos for attorneys, doctors, dentists, accounting firms, large real estate companies and Fortune 500 companies, such as Dyson, Cosentino, Sub Zero Wolfe and Bombay Sapphire.
Jack his team specialize in creating engaging digital content for broadcast television, the internet, and internal communications. This digital production house has a slew of digital artists, cinematographers, sound specialists and editors to tackle any job.
Archer Media Services and Jack have partnered to offer exceptional video work to the already exceptional services being offered at Archer.